As a new and/or smaller business, marketing can be overwhelming and expensive with so many platforms to choose from. However, you can successfully implement your marketing strategies and campaigns with the availability of some amazing free marketing platforms.
What leads some companies to have better results from their marketing efforts than others? Marketing consistency is often a key, if not the separator between okay marketing efforts and ones that continue to generate leads and traffic.
I recently completed the 8 week Pipeline Generation Bootcamp Course hosted by HubSpot and instructed by Dan Tyre, co-author of Inbound Organization: How to Build and Strengthen Your Company’s Future Using Inbound Principles.
Today’s post is a bit different than the usual CycleWerx post on Marketing or Sales Enablement. Thanksgiving week has got me thinking about what I’m thankful for in regards to our business.
Still only using phone calls to make a sale for your B2B business? You probably aren’t seeing great results, but don’t worry, we have something that can help increase your sales dramatically. In the past few years, social media has played a huge part in closing sales for B2B businesses.
What’s the most valuable role within an organization? As someone who has spent many years as head of marketing, of course I'm biased to say it's marketing. But, while marketers focus on attracting and growing leads, it is really the sales department that focuses on growing sales, and in turn[...]
You never want to waste your time trying to get someone to buy your product if they’re not interested. That’s why leads, or people who have shown interest in your company and services, are crucial to your sales and success.
What is one the thing all businesses want more of? Leads!
How cool would it be if potential prospects came and let us know they had some level of interest in our product or service? Wouldn’t it be wonderful if all we had to do to get new business was to hang our Web shingle out and wait for the[...]
I remember back when I was a kid and my grandfather taught me how to use a hand saw. I was so excited I got to use one of his tools. It did seem to take a really long time of sawing back and forth to make the cut.
Your great marketing from social media, emails, and other tools have brought your audience to your website, but just like how you craft your social media posts and your emails, you need to craft your website strategically.