Pricing & Engagements
CycleWerx retainers are built for growing B2B companies that need senior marketing leadership, outsourced execution, HubSpot support, website strategy, sales enablement, and revenue operations.
How to Think About These Engagements
Our retainers are designed for B2B companies that need an experienced marketing partner who can help set priorities, coordinate the work, and keep important marketing, HubSpot, website, CRM, and sales enablement projects moving.
These pricing ranges are starting points. The right engagement depends on your goals, current setup, HubSpot needs, internal team, sales process, and how much execution capacity you need.
The goal is simple: help you get the right marketing and revenue support in place without building a full internal department.
Retainers
CycleWerx retainers are structured around leadership, execution capacity, HubSpot support, website strategy, sales enablement, and revenue operations. These are starting points designed to help growing B2B companies choose the right level of support.
Marketing & Sales Foundation
Marketing Leadership + Execution Retainer
Starting at $4,950/month
Plus $250/month Marketing Technology & Platform Fee
Recommended starting point for most growing B2B companies
For growing B2B companies that need experienced marketing leadership and execution support without building a full internal department.
This retainer helps create the foundation behind marketing ownership, content, HubSpot, website support, CRM discipline, sales enablement, reporting, and revenue operations.
Best Fit
Best for companies that need:
- Fractional marketing leadership and monthly prioritization
- Ongoing execution across marketing, content, campaigns, and website priorities
- HubSpot, CRM, automation, and reporting support
- Sales enablement, pipeline visibility, and marketing-to-sales handoff support
- A practical partner to keep important marketing and revenue projects moving
Marketing Growth
Higher-Capacity Marketing Leadership + Execution Retainer
Starting at $6,950/month
Plus $250/month Marketing Technology & Platform Fee
For companies with more complexity, more active initiatives, or greater execution needs
For companies that need more strategic support, more execution capacity, more campaigns, more content, more stakeholder coordination, or more complex HubSpot and marketing operations support.
This retainer is designed for companies with greater complexity, stronger growth goals, more internal coordination needs, or more active marketing and sales initiatives.
Best Fit
Best for companies that need:
- More campaign, content, and marketing execution capacity
- More ongoing optimization and performance review
- More complex HubSpot, CRM, automation, or reporting support
- Greater coordination with internal stakeholders or an existing marketing person
- A deeper strategic and execution relationship to keep more initiatives moving
Sales Growth
Sales Operations + Enablement Retainer
Starting at $5,950/month
Plus $250/month Marketing Technology & Platform Fee
For companies that need stronger HubSpot Sales support, pipeline visibility, and sales enablement
For companies that need stronger sales operations, HubSpot Sales support, sales enablement, pipeline visibility, prospecting systems, sales sequences, deal management processes, and revenue operations support.
This is a separate sales-focused offer, not simply a larger version of the Marketing & Sales Foundation retainer.
Best Fit
Best for companies that need:
- HubSpot Sales administration, CRM structure, and deal stage cleanup
- Sales sequences, workflows, prospecting systems, and follow-up processes
- Sales enablement, sales collateral, and practical team training
- Pipeline visibility, reporting, forecasting, and revenue operations support
- A stronger sales system without expecting CycleWerx to manage the sales team
Requirement
HubSpot Sales Professional or higher is required and sold separately.
Base pricing covers up to two sales users or HubSpot licensed sales seats. Additional sales users/seats can be added in groups of five for $1,500/month.
HubSpot Super Administrator
Outsourced HubSpot Administration Retainer
Starting at $4,450/month
For companies that rely on HubSpot but do not have an experienced internal HubSpot owner
HubSpot can support marketing, sales, website content, service, reporting, automation, commerce, and customer operations — but only if someone owns the platform and keeps it aligned with how the business actually works.
This retainer is designed for companies that already have an internal team but need an experienced HubSpot administrator to manage the platform, support users, improve processes, troubleshoot issues, and help the team get more value from the HubSpot tools they are already paying for.
Best Fit
Best for companies that need:
- Ongoing HubSpot administration, user management, and permissions support
- Workflow, automation, form, list, pipeline, and reporting management
- Support across HubSpot Marketing, Sales, CMS, Service, or other active Hubs
- Help turning internal requests into completed HubSpot improvements
- CRM cleanup, troubleshooting, documentation, and platform optimization
- A practical HubSpot owner who helps the internal team use more of the platform effectively
Important Note
HubSpot subscriptions are sold separately. This retainer covers CycleWerx’s administration, support, troubleshooting, optimization, documentation, and advisory work inside HubSpot.
Third-party tools, paid integrations, custom development, advanced API work, and specialized outside support are billed separately when required.
Projects
Not every company needs a monthly retainer right away. CycleWerx also handles focused projects when there is a clear outcome, such as launching a HubSpot CMS website, setting up HubSpot, improving CRM structure, building sales enablement assets, or fixing part of the marketing and sales system.
Website Design and Development
HubSpot Content Hub Website Project
Starting at $9,950
Larger website projects may range from $20,000+
For B2B companies that need a website connected to their marketing, HubSpot, CRM, and sales process
CycleWerx builds HubSpot Content Hub websites for B2B companies that need more than a brochure site. The goal is to create a website that supports visibility, credibility, lead capture, content publishing, HubSpot adoption, and better sales conversations.
Because the website is built inside HubSpot, it can connect directly with your CRM, forms, landing pages, lists, workflows, email marketing, reporting, and sales follow-up process.
Website projects are scoped around your current site, page count, content needs, HubSpot setup, migration requirements, design complexity, and how much strategic support is needed before development begins.
Best Fit
Best for companies that need:
- A HubSpot Content Hub website connected to their CRM, forms, content, reporting, and sales follow-up
- Improved website structure, messaging, credibility, and conversion paths
- Landing pages, service pages, blog templates, case study pages, or campaign pages
- Migration of existing website or blog content into HubSpot Content Hub
- A practical website that marketing and leadership can update without depending on developers for every change
Requirement
HubSpot Content Hub Professional and the Helpful Hero Clean Pro theme are required and sold separately unless specifically included in the project proposal.
Helpful Hero Clean Pro is purchased through the HubSpot Marketplace. CycleWerx uses this theme because it supports faster development, flexible page building, and easier long-term website management inside HubSpot.
Copywriting, content migration, advanced custom development, third-party integrations, and unusual technical requirements may affect project scope and pricing.
Branding & Logo
Brand Identity Project
Starting at $2,450
Larger branding projects may range from $5,000+
For companies that need a clearer, more consistent visual identity
CycleWerx handles focused branding and logo projects for companies that need a stronger visual foundation across their website, sales materials, social media, presentations, and marketing campaigns.
Branding projects are scoped around the number of concepts, review cycles, stakeholders, file formats, and supporting brand assets needed.
Best Fit
Best for companies that need:
- A new or refreshed logo for web, print, and digital use
- A practical brand guide for colors, fonts, logo usage, and visual consistency
- Social media profile, cover, or campaign images
- Brand assets for presentations, sales materials, website pages, or marketing campaigns
- A more professional visual identity without a large agency branding engagement
Important Note
Brand naming, deep market research, customer interviews, large-scale brand strategy, and complex identity systems may require a larger custom scope.
HubSpot Migration and Implementation
HubSpot Setup, Migration + Onboarding Project
Starting at $1,450
Larger migration or implementation projects may range from $6,000+
For companies moving into HubSpot or fixing an underbuilt HubSpot portal
CycleWerx helps companies move into HubSpot and structure the platform around the way marketing, sales, service, and customer follow-up actually work.
Projects may include HubSpot onboarding, Salesforce-to-HubSpot migration, migration from another CRM, CRM cleanup, lifecycle stages, deal stages, pipeline structure, forms, lists, automation, dashboards, reporting, user setup, sales enablement, and team training.
The goal is not just to move data or turn on software. The goal is to build a practical HubSpot system your team can trust, use, and improve over time.
Best Fit
Best for companies that need:
- Salesforce-to-HubSpot migration, migration from another CRM, or cleanup of an existing HubSpot portal
- HubSpot setup for Marketing, Sales, Service, Content, or other active Hubs
- CRM structure, lifecycle stages, deal stages, properties, lists, and user setup
- Pipeline visibility, dashboards, reporting, and sales process structure
- Sales team onboarding, basic HubSpot training, and adoption support
- Guidance turning HubSpot into a cleaner marketing, sales, and revenue system
Important Note
HubSpot subscriptions are sold separately. CycleWerx can recommend, sell, implement, and support HubSpot, but HubSpot software costs are not included in project pricing unless specifically stated in the proposal.
Data migration, Salesforce cleanup, advanced integrations, custom development, complex reporting, API work, large data sets, third-party migration tools, and specialized outside support may require additional scope.
What Is Not Included
HubSpot subscriptions are sold separately. CycleWerx can recommend, sell, implement, and manage HubSpot, but HubSpot software costs are not included in monthly retainers or project fees unless specifically stated in a proposal.
Paid media budgets, premium software, specialized third-party tools, printing, advertising placements, third-party migration tools, advanced integrations, custom development, and outsourced specialist costs are billed separately when required.
Pricing FAQ
Are these fixed packages?
No. These are starting points. Most engagements are shaped around your goals, current marketing and sales setup, HubSpot needs, internal team, and available execution capacity.
Do you work with companies that are not already using HubSpot?
Yes. Some clients already use HubSpot. Others are considering it or need help moving from another CRM. CycleWerx can recommend, sell, implement, and manage HubSpot when it is the right fit.
Is HubSpot included in the monthly retainer?
No. HubSpot subscriptions are sold separately. CycleWerx retainers cover our strategy, execution, implementation, support, and management work.
Do you offer one-time projects?
Yes, when the project is a good fit. Project work may include HubSpot onboarding, Salesforce-to-HubSpot migration, website development, branding, CRM cleanup, reporting, sales enablement projects, or focused marketing infrastructure work.
What if we are not sure which engagement is right?
Start with a conversation. We will talk through your goals, current setup, constraints, and priorities, then recommend the engagement level that makes the most sense.
Not Sure Which Engagement Fits?
The right starting point depends on your goals, team, HubSpot setup, sales process, website needs, and how much support you need.
In a short conversation, we can talk through what is working, where things are getting stuck, and which engagement level makes the most sense.